Opinion: Free-for-all? Download that promo. Or not?

RockmusicRaider - Promos are free

A few weeks ago I stumbled upon a somewhat desperate tweet from a PR agency. Its representative bitterly complained about some reviewers downloading all the music promos sent their way but never returning any written article. Apparently, once the agency accosted the webzine (or ‘zines), they were told that simple downloads don’t guarantee reviews.

Of course, that didn’t sit too well with the PR guys. But the ‘zine’s opinion does strike a chord with yours truly over here at RMR HQ.

Let’s take good ol’ RockmusicRaider as an example.

Promotion agencies, labels, and bands of all couleur usually inundate our … [...] Click to raid more!

No negative reviews at RMR, or ever more of them?

Last updated on 26 October 2021

RockmusicRaider - Angry Smiley - Negative Reviews

If you’ve been around the block a few times with RMR already, you spotted them. Those rankings that the RMR crew issues on full reviews, those markers that will give you an inkling of a record’s quality. A birdseye view for those who don’t have the time nor the patience to read 800 words of convoluted English phrases.

And for those who have the stomach for lengthy reviews, you’ll get treated to positive pieces, written in shiny and snazzy prose that will should beautify the wares they depict. Or – failing that – a … [...] Click to raid more!